While web development is often made out to be something that is ‘easy’, there are many mistakes that are easily made when it comes to developing and designing a website. As professionals in web development in Sydney, Spin Design is well aware of the top mistakes that you should avoid.
Not Including the Right Information
Potential clients visit your site to gain information about your business. This information should be clear and easy to access. The information that you should include on your site includes:
- Contact information
- Details on products and services
- Links to socials
- Testimonials/ reviews
Not Prioritising Mobile Optimisation
Mobile optimisation is exceptionally important in this day and age as more than half of web users browse the web from mobile devices. If your site is not optimised for mobile use, you may be losing out on a large number of potential customers.
Slow Loading Speeds
Images need to be properly compressed, and a variety of other actions need to be taken to ensure that your website’s loading speeds are running efficiently.
CTA stands for ‘Call to Action’. A CTA is basically a desired action that you want your audience to take, such as making a purchase, providing their email address etc.
Not Checking for Error Pages/ Broken Links
Before your website goes live, you should check it for broken links and any error pages. If your potential customers had to come across these on your site, they might immediately think that your page is spammy or scammy.
Trying to cramp too many things onto one web page is a big ‘no no’. Clutter detracts from the message that you’re trying to send and can irritate the user.
Not Optimising for SEO from the Get-Go
When developing a website, it’s important that you integrate SEO strategies from the get-go, as this saves you time and will help your website ranking.
One of the most important things about your website should be cohesiveness. Any inconsistencies will make your website and your brand seem disjointed.
Are you interested in professional web development services in Sydney? Get in touch with the expert team of web developers at Spin Design today, and we can come up with a plan to create your dream website for your business.